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We offset any carbon emission from this already low energy production process.
• Production of these mailers is solar-powered and uses no water, acids or bleaches. It's also 'zero waste' because all off-cuts can be put 'back in to the pot' and recycled.
Once Upon A Time- Edwin Martinez Reserve Lots
Once Upon A Time- Edwin Martinez Reserve Lots
- Tastes like: Edwin's: Creamy Chocolate, White Nectarine, Raspberry Syrup - Espresso: Fudge Brownie, Chocolate Cake, Turkish Apricots
- Medium Brown
- Seed Dried (Washed)
- Lively, Syrupy, and Classic
Regular price
$18.00 USD
Regular price
Sale price
$18.00 USD
Unit price
/
per
Finca Vista Hermosa is the coffee that is most close to our hearts. Back in 2004 when we had just begun roasting at our previous coffee roasting company, we made a fortuitous connection with Edwin Martinez. We ended up buying our first coffee from him. And we were the first roaster he had sold his coffee too. A 20 year friendship started with a phone call and continues to this day.
We are incredibly excited to once again offer the impeccable coffees that the Martinez family always produces.
For this Once Upon A Time Project offering Edwin and his team at the farm selected their two favorite lots from the entire harvest. They cupped hundreds and hundreds of day lots and took meticulous notes. In the end two special coffees stood head and shoulders above the rest (which is no easy task given the incredibly high quality of all of Edwin's coffees!)
They chose one lot that they knew would be incredible prepared as espresso, and one lot that sparkled like diamonds in the cup. Edwin sent us a message when they first decided to separate these special coffees and bring them in to the U.S. We said YES! immediately and bought several bags of each. When they arrived and we got to taste them we literally broken down in tears of joy. These two coffees are spectacular and are some of the best coffees we have ever tasted from Edwin's farm in 20 years of working with him.
For this special Once Upon A Time Project release you get to taste both of these coffees side by side:
- Finca Vista Hermosa - Edwin's Reserve
- We taste: Creamy Chocolate | White Nectarine | Raspberry Syrup
- Finca Vista Hermosa - Espresso Reserve
- We taste: Fudge Brownie | Chocolate Cake | Turkish Apricots
Each coffee is packaged in our Sprudge Award winning magical coffee tubes, 125g of each coffee, fresh roasted and shipped directly to you.
Finca Vista Hermosa
On a high slope surrounded by the lush valleys and ridges, Finca Vista Hermosa is indeed the vantage point of a Beautiful View. Our family farm is a prime example of Huehuetenango fertility, and there's a good reason it's base camp to so many roaster visits over the years. Heavily invested in ecologically sound and healthy farming practices, the farm represents the rich legacy of three generations pouring their hearts into this region.
Lots range from 1400 to over 1900 MASL, and produce purely SHB coffees. The majority of coffee plants grown are Bourbon, Caturra, and Catuaí varieties. Vista Hermosa is separated into more than eight micro-lots by altitude and variety, from our first lot, Michicoy, to the highest lots surrounding our wet mill.
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Farm Information
Farm info
When Don Felipe Martinez began cultivating coffee in the remote highlands of Huehuetenango, he could not imagine his legacy. It was 1957, a time when roads in this part of San Pedro Necta were few and far between. Most folks didn't have trucks much less electricity. After picking his cherry, Felipe would rent time on a neighboring wet mill and sleep on the drying patio to guard his harvest. Then, he'd borrow a pack mule and walk the many miles to the main road to wait for a buyer to come by and pick up his parchment.
In the sixty three years since Don Felipe founded Finca Vista Hermosa, a lot has changed. Electricity and dirt roads have come to the steep mountainsides of Huehuetenango. Most smallholder farmers have their own wet mills. But access to the specialty market is still limited, and most farmers still operate at a loss. The commodities market does not work to the benefit of most Guatemalan producers. About twenty years ago, Felipe's grandson Edwin Martinez had a vision to directly connect smallholder farmers in Guatemala with quality-driven roasters around the world for sustainable relationships. With many failures and a bit of success, Edwin began importing the family's coffee to the US, and began working with neighboring producers the family knew well. Over the years, this vision has shaped into Onyx Coffee. We represent over forty producing families in Guatemala and partner with roasters all over the world, many whom have transformed the lives of farming families like ours.
On a high slope surrounded by the lush valleys and ridges, Finca Vista Hermosa is indeed the vantage point of a Beautiful View. Our family farm is a prime example of Huehuetenango fertility, and there's a good reason it's base camp to so many roaster visits over the years. Heavily invested in ecologically sound and healthy farming practices, the farm represents the rich legacy of three generations pouring their hearts into this region.
Lots range from 1400 to over 1900 MASL, and produce purely SHB coffees. The majority of coffee plants grown are Bourbon, Caturra, and Catuaí varieties. Vista Hermosa is separated into more than eight micro-lots by altitude and variety, from our first lot, Michicoy, to the highest lots surrounding our wet mill.
In addition to a deliberate focus on our own quality and development, the family is keen to see positive change in the community and region. Each month, we host on-site agronomist visits for neighboring farmers to learn — some travel for hours with a mind to improve their own farms. After harvest each year, Don Edwin Martinez leads a small group of doctors, dentists, and veterinarians into the remote highlands of Huehuetenango, to support indigenous communities and their livelihoods.
Country: Guatemala
Region: Huehuetenango
Farm: Finca Vista Hermosa
Varietal: Caturra, Catuai, Bourbon
Process: Washed
Altitude: 1,750 MASL
Exporter: Onyx Coffee
Importer: Onyx Coffee
Parameters
Brew Parameters
Espresso Parameters
Financial Transparency
* Producer Price (lb): $4.75 green
* Farmer green coffee price NOT FOB price
* transport, customs, export, insurance and other FOB costs are below
* FOB to EXW costs (lb): $1.05
* Transport Costs (lb): $.45
* Final Landed Cost: $6.25
* Roasting weight loss ~18%
* Roasted cost per pound $7.38
* Torque costs to roast, pack & ship coffee: $7.25 /lb
* Final cost: $14.63 /lb
Proportional Pricing
Out of the $400 billion coffee industry, a meager 5% stays where it's grown, leaving farmers with crumbs. At Torque, we're rewriting this injustice. Our radical approach ensures equity for coffee producers, shifting power dynamics.
Here's the game-changer: Coffee producers were pre-paid a guaranteed 20% upfront based on the retail price of their coffee. Simple. Transparent. Fair. We call it Proportional Pricing©. Pay more, they earn more. This reshapes the value equation.
No more opaque systems. No more exploitation. We start with the value you see on the shelf, ensuring 20% flows back to the hands that cultivate your cup. It's called Proportional Pricing©, a seismic shift in coffee's worth chain. It's farmer equity, pure and simple.
We're breaking norms, building a fairer future. Torque Coffees reverse-engineered the chain, advocating for a balanced, equitable industry. It's time to empower those who make your coffee. Together, let's dismantle inequality in the coffee world.
Sustainability Info
Since we are all on the consumption end of things we can never get to carbon neutral without stealing the carbon positive from coffee farmers. So instead of aiming for a negative, we are striving to destroy less and be as carbon beautiful as we can.
The Torque Coffee Bag
100% Plastic Free
100% Compostable & Biodegradable
100% Plant Based
We have partnered with Better Packing Co to be even more carbon Beautiful!
Every order is packed loving in either:
the brilliant ZeroPack mailer Made mostly from limestone quarry waste and a minimal amount of recycled resin as a binding agent.
YES THESE bags are made of freaking limestone!
The Zero Pack is a truly remarkable process!
For larger multi bag orders and for wholesale orders we use the equally brilliant
BAMBOO Box!
These boxes are made mostly from bamboo (and some recycled wood pulp). They are just the thing to ship precious goods in. Curbside recyclable, reusable (at least a couple of times) and compostable.
Unbleached, FSC certified Bamboo (2/3) and recycled wood pulp (1/3).
• Water-based printing ink.
Let customers speak for us
from 112 reviewsLa Perla Negra Black Honey - Costa Rica
Just WOW! I’ve tried a lot of Torque Coffees, and other coffee brands, and La Perla Negra Black Honey is by far the best! I don’t know how this bean hasn’t won a ton of awards, it’s so freaking good! The aroma and taste are unique, complex, delicious, and addictive!
Josh
04/15/2024
Torque Coffees
La Perla Negra Black Honey is amazing. It’s what you’ve been looking for. The sweet fruit aromas and flavors stand out the most! It’s unlike any coffee I’ve ever tried before. It’s definitely in its own lane. If you’re looking for something different and amazing, this is it!
Josh
04/15/2024
Las Lajas, Perla Negra Honey - Costa Rica
Finca Vista Hermosa
A beautifully balanced coffee with layers of chocolatey goodness, gentle in yielding its gifts, a perfect dollop of fruity acidity, I could drink this every day.
Preparation: Pour over with Hario Switch. First 2 pours at 199 F; third pour immerse for 45 secs at 160 F. Enjoy.
Elliot Brown
04/09/2024
Finca Vista Hermosa, Edwin's Reserve- Guatemala
Too soon
I hate getting pressured to review after a week! Haven’t even tried both roasts yet. So this is the review I’ll give you. The coffee is expensive! I don’t really mind except that ideally I would want a little more for 20 bucks. As for quality yes it good coffee, I’d say first impressions great coffee buuuuut the Colombian finca vista is definitely not as good as stumptown’s El Jorden which is a good baseline for Colombian single origin (in my awesome opinion of course). itoo soon to give a real review. Need more time and a free bag! lol 5 stars for sure. Also best packaging I’ve seen. Makes you really wonder if a small business like Torque uses such sustainable packaging then why hasn’t Amazon/Target/every corp adopted this as a standard……
that's my review and just like my observation
Man.
Michael Adams
03/02/2024
Finca Vista Hermosa, Edwin's Reserve- Guatemala
Maracaturra review
This coffee is a rare gem that was a complete and utter delight. It came and went super quickly but huge accolades to Torque for finding something so delicious.
Michael Klassen
01/07/2024
El Socorro, Maracaturra Anaerobic - Guatemala
Stunning packaging turned into story time!
Beautiful cylinder containers and really enjoyed sharing the coffee and stories of the last 20+ years working with you!
Edwin Martinez
01/02/2024
Once Upon A Time- Edwin Martinez Reserve Lots
You want this, it'll make your day for 5 days - guaranteed
One of the few flights of coffees I've had where all 3 were winners. Usually I tend to like 1 or 2 out of the 3, never all of them but in this case I was throughly impressed with each and every one.
Michael Klassen
12/17/2023
Producer's Flight
Fruity and well-balanced!
This is a delicious, easy-drinking coffee right here! It’s fruit-forward with just the right amount of acidity! Definitely would encourage everyone to check it out!
Benjamin Farnum
12/16/2023
Las Lajas, Red Honey - Costa Rica
Amazing!
This is my second time ordering the honey drop. It's so freaking smooth and delectable. I love it!
Kaitlin Kirkconnell
12/03/2023
Honey Drop